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TechSoup has a new article being added to the Learning Center today on A Few Good Methods for Processing Credit Cards. What are the best methods your organization uses for both online and offline processing? Any tips for getting the best deal?
Becky Wiegand is the Webinar Program Manager at TechSoup.org @bajeckabean on Twitter
How much money did you raise at the event where you used EventBrite? $100 would be reasonable if you sold $5,000 worth of tickets, but steep if you sold $500 worth.
As far as Google Checkout, the last time I made a donation that used that service I was underwhelmed. The price was certainly right, but the features were lacking. My comments were posted on Idealware's blog. The problems I noted were:
Does your donation page have these issues?
RobertForum Moderator Robert L. Weiner ConsultingStrategic Technology Advisors to Nonprofit and Educational Organizationsrobert [AT] rlweiner [DOT] comwww.rlweiner.com
www.FundRaiserBasic.comVolunteer TechSoup Moderator
My organization doesn't process a great deal of online transactions (< 100 per month) but have found that PayPal works perfectly for us. As a non-profit org this is what we have with a "Website Payments Standard" account:
.. and here's the link to the non-profit features on PayPal: https://www.paypal-promo.com/donations/faq.html They lowered the transactions charges earlier this year and I notice that the URL above has the word "promo" in it so I'm not 100% sure that these fees will remain forever. I hope so though!
Eventually I'm going to be working on driving more donations through our website; it's much more efficient. Check out our implementation of the online donation service if you'd like by visiting our website at: http://www.JenniferAnn.org and scroll to the bottom (after reading about our mission and goals first) and you'll see our donate button on the bottom left. One thing I like about PayPal is that we were able to customize a donation button - I think it turned out pretty nicely. When you click on the donation button it brings you to the PayPal page for donating. I believe that for a monthly fee we could instead have it remain on our website but I'd rather save money and am fine with the way that PayPal handles it. If you want to make a donation to our organization then you can see the *entire* process (and of course we'll gratefully accept any donation!). :-)
Founder and Executive Director
Jennifer Ann's Group
Staff Writer, TechSoup
Most merchant providers will not require a 501c3 to sign a personal guarantee as long as you can provide adequate documentation (usually the simple statement/letter from the IRS showing that you are a 501c3 - this is something that all 501c3's get).
As for the account always be sure that the features match the need. In cases of Google Checkout and Paypal they may seem attractive at first, when you simply want to add a buy now button to your site and nothing else. But when looking for something like a Virtual Terminal so that you may manually enter the card info yourself (this is useful in cases where someone wants to make a donation via a faxed form or give you the card over the phone), or recurring billing, often times a reasonably priced real merchant account works best.
If you have any questions regarding these types of issues feel free to email firstname.lastname@example.org
Joe T. - DonorCharge.comMicro-Donation fundraising
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